Beaulieu America is among the world’s three leading flooring manufacturers and distributors.
The Beaulieu website was revamped to streamline content presentation. Thanks to new search filters and improved product segmentation , consumers now enjoy stronger guidance in making their purchase decisions. In addition, a store locator, organized by state, was added to help users find nearby retailers. Natural referencing, which was developed along with the new site, has furthermore reinforced visibility and attracted even more visitors.