Parc Marie-Victorin
Botanical garden and museum offering enchanting gardens and impressive mosaics to the public in Kingsey Falls.
CONTEXT
Parc Marie-Victorin wanted to revamp its website to reflect the values and professionalism of the non-profit organization and to optimize it for search engines.
CLIENT SINCE
2022
VISIT
INDUSTRY
- Tourism
CLIENTELE
- B2C
SERVICES
- Art direction
- Search engine optimization (SEO)
- Website design & programming
Strategy
To meet the client’s needs, we highlighted the organization’s values through a professional website with SEO-optimized content. Since Parc Marie-Victorin offers many activities and attractions, in addition to hosting numerous events throughout the summer season, we optimized the tree structure of the website to simplify navigation as much as possible and make it more efficient.
Results
166% increase in site traffic since the redesign 175% increase in organic traffic since the redesign
