Le Vertendre
Tourism company renting luxury cottages and ecological refuges in the Eastern Townships.
CONTEXT
By collaborating with Standish, Le Vertendre wished to increase its notoriety and generate unit rentals through a simple reservation system that could be managed by the in-house team.
CLIENT SINCE
2016
VISIT
INDUSTRY
- Tourism
CLIENTELE
- B2C
SERVICES
- Coaching and training
- Digital marketing campaigns (SEM)
- E-commerce
- Marketing strategy and plan
- 360 videos & virtual visits
- Web hosting
- Website design & programming
Strategy
To meet the growing demand from Le Vertendre’s customers, we developed a new website with an online reservation system, as well as several visuals for print advertising and other promotional tools.
More recently, with the aim of increasing unit rentals, we have multiplied promotional initiative during key events, such as Black Friday and new product launches. To this end, we created a landing page specifically for their promotions, launched digital advertising campaigns and supported the client in sending out newsletters during these important periods.
Results
The Dog Lover campaign achieved revenues of up to 45 times the initial advertising spend.
The advertising campaign promoting the new Zoobox M50 achieved a ROI of 56.
