Vert&Or
The Vert & Or is the University of Sherbrooke’s university sports program that brings together more than 400 student-athletes.
CONTEXT
The Vert & Or wanted to create new visuals for the locker room on the University of Sherbrooke campus, as well as for various promotional tools, in preparation for the upcoming season.
CLIENT SINCE
2024
VISIT
INDUSTRY
- Commercial
CLIENTELE
- B2C
SERVICES
- Art direction
- Various communication tools
Strategy
The agency’s design team created dynamic and engaging visuals for the Vert & Or locker room. The design features action shots of athletes proudly wearing the team’s new uniform, iconic Sherbrooke landmarks like Mont Bellevue, touches of green and gold, and, of course, the university’s flag. The new decor creates an electrifying and motivating atmosphere. The locker room’s exterior doors and windows were also revamped in the same spirit.
Additionally, promotional posters showcasing football, soccer, and volleyball players in action were designed to boost ticket sales for various events.
