Manoir du Lac William

Mandate
The Manoir du lac William has completely redesigned its website to offer an online experience that is elegant, intuitive, and user-friendly, perfectly aligned with the manor refined and welcoming character. Another key goal was to modernize the brand identity and enhance the site’s ease of use.

Challenges & strategy
The site’s structure was completely rethought to simplify navigation and guide users seamlessly, whether they’re exploring packages, activities, or accommodations. An artistic direction rich in immersive imagery and expressive typography reflects the Manoir’s elegance and warmth. The refreshed palette, anchored in a vibrant burgundy, adds refinement and personality to the digital identity. Finally, the integration of a modern management system freed the client from an outdated CMS, giving them full autonomy and making content updates effortless.


